![]() ![]() Since Premium Display ads cost a little more, you'll want to be sure your targeting is hyper-specific. These also make good opportunities if your digital marketing agency is experienced with LinkedIn advertising, and knows exactly what to do to get you the best ROI on these ads. You can also opt for LinkedIn's premium display advertising if you need a little more real estate. It looks just like any other post on LinkedIn, except for the Learn More CTA, and the small "promoted" tag right under their company name. This ad from Adacado is a good example of a standard sponsored ad. You choose which audience you'd like that post to display to, and it'll show up in their feed with a small sponsored label under the title. LinkedIn sponsored content functions much like a boosted or sponsored post on Facebook. If you want to change that, sponsored content is what you're looking for. ![]() We mentioned above that LinkedIn text ads won't display in news feeds. You can target ads to display to the key decision-makers you need on board to close a sale, and you can even target the specific companies you're trying to sell to. ![]() They'll display in people's inboxes, as well as on the side and bottom of the LinkedIn homepage.įor B2B's, LinkedIn's targeting can't be beat. You'll see these ads pop up just about everywhere but in news feeds. LinkedIn's text and display ads function much like a Google PPC ad would, except that each ad gets an image. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |